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Bushfires will happen again

Client

CFS 2016/17

Tasks

TV

Press

Outdoor

Digital Display

Community Engagement

About the project

Despite people sometimes believing “It won’t happen to me”, history and research shows that it’s just a matter of time before a major bushfire event will happen again.

The 2016/17 summer campaign gets straight to the point in reminding the public that “Bushfires will happen again” and they need to plan to survive.

 

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